PR Information

How to Write a Press Release


Why You Should Write Press Releases:
A press release is another way of saying news release or an announcement. It's an easy and affordable way to get your message out to the public. It allows you to announce new products, services or improvements your company has made.

Other common reasons for writing press releases includes, but not limited to, generating more revenues, obtaining new customers and branding your business. Every business strive to make their company's name a household name, and submitting press releases is a great way to do so.

With the emergence of the internet businesses now have an easy way to submit their press releases to thousands of journalists and news papers world-wide, with the click of a mouse. Press release distribution services are becoming increasingly popular for both web-based and real-world based businesses.

How to Effectively Write a Press Release:
As I stated earlier, a press release is simply another name for "news" release. The first thing you must consider is weather you have "news" worthy information to announce. Journalists and editors are seeking interesting news that people want to know about.

Good press releases will generally answer who, what, where, when & why. A press release is often written in third person, and generally includes quotes form a company representative or customers where applicable. If a news editor thinks your submission is newsworthy, he or she will publish your release. However, if you fail to provide any essential information or your submission is not newsworthy, an editor will quickly move your news release to the bottom of the pile.

Editors and Journalists receives plenty of news releases each day. The easier you make it for them, the easier it becomes for your news release to be published. Think of it as "Your helping them" to "help you."

Formatting Your Press Release
A press release will include the Headline, Summary, and Body. For example, lets say you own a greenhouse business and you recently acquired hydroponics equipment to grow vegetables and herbs. You also will grow plants using organic nutrients or fertilizers. Below is an example press release for a business of this nature. You may follow the structure of the example, but written in your own words to reflect your business.

Headline:
A concise, catchy, understandable line of text to show what the news release is about.

- Farm Grows Organic Vegetables & Herbs Using Hydroponics.

Summary:
A concise body of text, generally a few sentences long, summarizing what the press release is about.

NY, New York - August 1st 2005 - Hydroponics is an advanced plant cultivation technique that grows plants bigger, healthier, and quicker than traditional soil applications because the plants will have constant access to required nutrients. Acme Inc. Co., will begin to produce their crops using this advanced cultivation technique along with organic fertilizer to grow high-quality, healthy produce.

Body:
The body is a continuation of the summary portion of the press release. This is where you give in-depth details regarding your announcement.

Acme Inc's VP, John Doe said "While it's more difficult to grow crops using hydroponics, the technique allows plants to grow more vigorously, healthy and reach peak-maturity quicker than with traditional soil application. We also save money on fertilizer and water because hydroponics recycles the nutrient solution. This will allow us to pass that savings on to our customers as well as provide them with fresh, tasty vegetables and herbs."

Hydroponics is an indoor cultivation technique. Acme Inc. plans on building three large-scale commercial greenhouse to produce vegetables like tomatoes, peppers, cilantro and basil. "To ensure a successful harvest, Acme Inc. will use computers to monitor the grow-room's temperature and the nutrient solution pH and E.C levels - All of which needs to be controlled precisely, to avoid complications to the plants' overall health and development." Said Mr. Doe.

Construction of the three greenhouses will begin December 1, 2005. Acme Inc. hopes to have the construction completed within one year to start providing organically grown crops to high-end restaurants, health-food stores and produce markets.

For more information visit Acme Inc. Co., web site at http://acme-whatever.com, by email at acme@acme-whatever.com or call 1-800-555-5555.

Article Courtesy of HydroponicSearch.com - Agriculture Press Release Distribution Service


MORE RESOURCES:


Ottawa Citizen
Israel fights back on the PR front
The Australian, Australia - 15 hours ago
THE most important equipment Israeli commandos took with them in a daring weekend raid in the Lebanese city of Tyre may have been video cameras. ...
Israel renews raids on Beirut, Tyre Khaleej Times
all 1,911 related


Israel PR: The IDF Spox Is Killing Us
Israel News Agency, Israel - 6 hours ago
... Media and PR are an integral part of today’s battlefield, and play a major role in determining whether a military victory will be translated into a political ...


Eight Dominican nationals arrested in PR
Dominican Today, Dominican Republic - 16 hours ago
SAN JUAN. - Eight undocumented Dominican nationals were stopped by state and municipal agents in Puerto Rico, Police informed yesterday. ...


PR: Not Just for Journalists Anymore
ClickZ News, NY - 2 hours ago
To help PR pros craft their releases in a way that gets results, two companies, PR Web and Business Wire, have separately come out with tools to make them more ...



Triple Pundit
Al Gore's Penguin Army Sheds Light on Exxon's PR Firm
Triple Pundit, CA - 49 minutes ago
... It's an example of "astroturf", a production meant to look like it came from some quirky individual but actually originating from a PR firm and quietly posted ...


PR to modernize entire signaling system from Karachi to Peshawar
Online - International News Network, Pakistan - 10 hours ago
ISLAMABAD: The government plans to modernize the century old signaling system over the entire main rail line to the tune of Rs. ...


AUTHOR IS MORE A DEFENDER OF PR THAN A CONTRARIAN
Pioneer Press, MN - 22 hours ago
... How does it work, and how can you tell if it is working — or not? And as long as we're asking questions, how can blogs be used as tools for PR? ...


Ice Cube's PR firm opens Israel office
Ynetnews, Israel - 23 hours ago
TEL AVIV - A long-established Israeli PR professional, who has represented Ehud Olmert, Israel Aircraft Industries, and others, has joined a fast-growing US ...


Good journalism, John, but rather poor PR
Guardian Unlimited, UK - Aug 5, 2006
Proof that some journalists are just not cut out for PR. John MacLeod, an outspoken columnist with the Scottish Daily Mail, was ...


Barmy Army enlists PR experts
Freelance UK, UK - Aug 3, 2006
... brigade of ‘barmy’ fans – called so by the Australian media in 1995 after Brits spent premiums following around a losing team– have hired a PR firm. ...

home | site map
© 2006 Indexadvertisements.com

Useful Links

   
Biometrics Solutions Ayurvedic Biometrics Products Job opportunities
Tech News Online Advertisement Software Development Investments Guru
Biometrics Integrated Chipsilicon Matrimonial Semiconductors