Book Marketing Information

You, Your Book and the Internet!


Authors, especially self published, small press and Print on Demand authors should understand the power of the Internet when promoting a book. There is POWER in cyberspace authors and it's only getting bigger and better. More users will be online buying books next year than this year. More people are buying books today online than they were yesterday.

Guess what the last item I bought at a brick and mortar store? It was a Vanilla Soy Late coffee w/ two sweetener packages while I just looked and browsed the bookshelves - The last 10 books I purchased was online. Internet 10 - Bookstores 0. Get the point?

So what is the definition of the Internet? One dictionary says, "The Internet, sometimes called simply 'the Net,' is a worldwide system of computer networks -- a network of networks in which users at any one computer can, if they have permission, get information from any other computer (and sometimes talk directly to users at other computers)."

How Many Online? "The art of estimating how many are online throughout the world is an inexact one at best. Surveys abound, using all sorts of measurement parameters. However, from observing many of the published surveys over the last two years, here is an "educated guess" as to how many are online worldwide as of September 2002. And the number is 605.60 million." (Source: Various; Methodology Compiled by: Nua Internet Surveys)

World Total 605.60 million
Africa 6.31 million
Asia/Pacific 187.24 million
Europe 190.91 million
Middle East 5.12 million
Canada & USA 182.67 million
Latin America 33.35 million

To Overlook Google searches and Yahoo searches when promoting your book in today's marketplace is bad marketing. Internet!Internet!Internet!Internet!Internet!Internet! And the best way to sell yourself and your book is on the Internet and with Interviews and articles. Good Luck and get connected!

Jay Hubbard
http://www.theauthorconnection.com

Jay Hubbard is a book reviewer and writer for TheAuthorConnection.com

Jay Hubbard is a book reviewer and writer for TheAuthorConnection.com


MORE RESOURCES:


Media Buyer Planner
New in Book Marketing: Online Videos
Media Buyer Planner, MD - Aug 3, 2006
Some large book publishers are running the equivalent of movie trailers on the web to attract new audiences to their books. Random ...


IIM alumni coauthor book with marketing Guru Philip Kotler
Gujarat Global.com, India - Jul 16, 2006
The Asian edition of famous book marketing management by Philip Kotler, known as marketing guru, is being released in Chennai on Monday evening. ...


It's marketing genius when Jesus' relative pens novel
Chicago Sun-Times, United States - Jul 26, 2006
... said. What's next in the increasingly Machiavellian world of book marketing? An author who claims to be Jesus Christ, perhaps? The ...


The End of Innocence
Washington Post, United States - Aug 5, 2006
... The Lovely Bones . But in the supernatural world of book marketing, that's a curse most publishers would die for. The Slow Moon ...



Business Standard
Kotler unquote
Business Standard, India - Jul 31, 2006
Philip Kotler was once told, “I thought you were the author of one book (Marketing Management) and 34 versions of it.” The man who’s been called the ...


Unravelling facets of marketing
News Today, India - Jul 18, 2006
With many Indian companies making their presence felt in global arena, the twelfth edition of the book Marketing Management by Philip Kotler, Professor of ...


Authors Descend on Dubuque for Christian Book Fair
MediaSyndicate (press release) - Aug 2, 2006
August 4-6 2006 Christian Book Fair International kicks off in Dubuque Iowa offering Christian authors and book publishers book marketing, sales, networking ...



Macleans
''Show Us Real Photos'' shoppers say
Macleans, Canada - Jul 22, 2006
photos. The finding comes as part of a research study conducted by Kelley Blue Book Marketing Research among in-market car buyers. ...


Belling the CAT? One more eligibility check
Expressindia.com, India - Jul 16, 2006
... The Asian edition of his bookMarketing Management: A South Asian Perspective’ — being released on Monday — has an IIMA connection. ...


Beach reads allow us to escape
Louisville Courier-Journal, KY - Jul 24, 2006
The idea of beach reading has obscure roots. It has long been a phrase in pop culture and, particularly, in book marketing, but no one seems to know how long. ...

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